The company responsible for hot sensations, Big Bang and 2NE1, YG
Entertainment is starting on their world-wide advancement. On the 15th,
it was revealed that YG is closer to launching their branch offices, and
would be establishing “YG USA” a branch office for their artists’ US
advancement, while “YG Hong Kong” would be for their Asian market
advancement.
YG has been preparing for world-wide advancement since spring of last
year, a YG official reported, and this spring, they are hard at work in
their preparations for the establishment of their branch offices in the
United States and Hong Kong, and has made this announcement in advance
of their formal launching.
The YG branch offices in the US and Hong Kong would be working hand in
hand with the domestic agency to help the company’s artists in their
overseas expansions. Unlike the traditional way of hiring competent
coordinators in the country where they will be advancing into, this way
of advancement would allow the artists to work with their own domestic
company’s branch offices’ staff.
Meanwhile, YG has been extensively using YouTube and social networking
systems like Twitter, as marketing tools. Through this, their artists
like Big Bang, have topped the charts in iTunes and other international
music charts, even without any overseas activities and promotions. With a
branch office like YG USA, their artists like idol groups, Big Bang and
2NE1, would be supported by full-time personnel and the necessary
manpower, to bring their music into a more international market, and is
expected to also make their fanbases increase in number.
Creditos: Osen Via Nate
Traducción al Ingles: BlackjackBelle@OhDara/ SlaveTranslator@WeLoveDara
Publicado en: Allthetimewithbigbang